Thursday, March 31, 2011

When Opportunity presents itself

TV channels are smart enough to build a narrative and story around it. Vijaykanth beats his own candidate. But the narrative we are shown is (a) Vijaykanth spoke swear words (ladies sentiments check) + (b) Vijakanth asked that ADMK and Vijay fan flags be lowered (Internal dissension check) and (c) Vijaykanth intoxicated and says candidate name incorrectly (re-enforce existing suspicions).

I am impressed with this new 'strategic' nature of T.V channels. Adding the sound effects (when Gabtun beats the candidate - a mike tapping sound can be heard which gives an illusion that sound is that of the candidate being beaten). It is put in a loop to make it appear that the beating was a prolonged one as well. After the Kalaingar arrest orchestration video by Sun TV where they did the voice over of "ennai adikaraanga ..ennai kolraanga" later - this is an impressive improvisation. The TN election entertainment begins.

8 comments:

bombay dosti said...

but he actually beat his own candidate? :O

Alan Smithee said...

Kalaingar TV played this 2 days back at every ad break as "breaking news". Clever... it does not count towards campaign ad expenses

Raghu said...

Cudn't help but laugh my arse off...afterall earning votes is all about 'perception management' at the right times. So milk it for what it is worth...:) !!

Reminded about my father's famous quotes of sheer pissed off rant - "indha naattai perumal aala kooda kaapatha mudiyaadhu, indha (choicest Thamizh expletives *&^%$) perumalaiyum keduthupuduvaanga".

I will still put my money on HIM n let the fun election times roll !!

Sreekrishnan said...

i do not know why EC cannot understand such news also forms part of the campaign. They must ban them.

Anonymous said...

Vijayakanth later told that whoever he beats will become a Maharaja. Not joking.

Anonymous said...

Hawkeye,
Write something about the WC win!!

Alan Smithee said...

The new item in the new news cycle is "ladies" being paid to attend J's podhu kootam. They were fainting at will for the camera.

Anonymous said...

I dont understand how all the people (only ladies) can faint at one given time ... cheap journalism...

-BA